Instagram

It allows you to connect your AI agent with Instagram Direct Messages (DMs).

Instagram Agent Settings

The Instagram Agent Settings allow you to connect your AI agent with Instagram Direct Messages (DMs). Once integrated, your agent can automatically respond to customer messages, qualify leads, answer questions, and hand over chats to human agents.

Accessing Instagram Agent Settings

To reach this screen:

  1. Log in to your BotPenguin Dashboard

  2. Go to Agents

  3. Select your desired Agent

  4. Open Agent Settings

  1. Click on the Instagram tab

  1. Click on Integrate Instagram to integrate agent.


Why Integrate Instagram with Your Agent?

Integrating Instagram allows your agent to:

  • Reply instantly to Instagram DMs

  • Handle FAQs and lead qualification

  • Automate first responses

  • Reduce manual workload

  • Provide 24/7 customer support


Prerequisites Before Integration

Make sure you have:

  • An Instagram Business or Creator account

  • The Instagram account connected to a Facebook Page

  • Admin access to the Facebook Page

  • Permission to manage Instagram messages

Personal Instagram accounts cannot be connected.


Steps to Integrate Instagram

Step 1: Click Integrate Instagram

On the Instagram Agent Settings page, click Integrate Instagram.

Then select instagram option


Step 2: Log in to Facebook

You will be redirected to Facebook.

  • Log in using the Facebook account that manages your Instagram Business account.

  • Grant all required permissions.


Step 3: Select Facebook Page

Choose the Facebook Page linked to your Instagram Business account.

This step is required for Instagram messaging access.


Step 4: Select Instagram Account

Select the Instagram Business account you want to connect.


Step 5: Confirm Integration

Once permissions are approved:

  • Instagram will be connected to the selected agent

  • The integration status will update automatically


After Successful Integration

Once connected, your agent can:

  • Receive Instagram DMs

  • Reply automatically using AI

  • Follow defined conversation logic

  • Transfer chats to live agents (if enabled)

The Agent Preview panel allows you to test conversations instantly.


Testing the Instagram Agent

  1. Open Instagram

  2. Send a DM to your connected Instagram account

  3. Verify the agent response

  4. Check conversation logs in Inbox


Managing Instagram Agent Behavior

After integration, you can:

  • Customize greeting messages

  • Enable AI or live chat handoff

  • Control response behavior

  • Pause or resume automation anytime


FAQs

Can I connect multiple Instagram accounts?

Yes, each agent can be connected to a different Instagram account.

Can one Instagram account be connected to multiple agents?

No. One Instagram account can be linked to only one agent at a time.

Will the agent reply to old messages?

No. The agent responds only to new incoming messages after integration.

Can I disconnect Instagram later?

Yes. You can remove or change the integration anytime from Agent Settings.

Does Instagram integration support live chat?

Yes. You can enable live agent handoff for Instagram conversations.

Need Help?

If your agent doesn’t show up after installation or you encounter code-related issues, contact us at [email protected] or reach out directly via the WhatsApp Support option. We typically respond within 48 business hours.

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