Integrate BotPenguin with Facebook Pixels
Follow this step-by-step guide to integrate Facebook Pixel with your BotPenguin account effectively.
Why we use Facebook Pixel fopr the bots?
Facebook Pixel integration with BotPenguin enables you to track chatbot events, monitor user interactions, and analyze visitor activities directly within the Meta Business Suite using visual reports and graphs.
Steps to Integrate Facebook Pixel with BotPenguin
Step 1: Log in to Your BotPenguin Account
Navigate to the BotPenguin login page and sign in to your account.
Select the chatbot you wish to integrate with Facebook Pixel from your dashboard.
Step 2: Access Third-Party App Integrations
Select the chatbot you wish to integrate with Facebook Pixel from your dashboard.
Navigate to the Third-Party App Integrations section.
Search for Facebook Pixel in the list of available integrations.
Step 3: Connect Facebook Pixel to BotPenguin
Click the Connect button next to the Facebook Pixel option.
A prompt will appear asking for your Facebook Pixel ID. Follow the steps below to retrieve your Pixel ID:

Step 4: Retrieve Your Facebook Pixel ID
Log in to your Facebook Business account at business.facebook.com.
In the top menu, click on the All Tools button.
Select Events Manager from the dropdown menu.
Under the Data Sources tab, locate your Facebook Pixel.
Copy the Pixel ID displayed under the Pixel name.
Step 5: Paste the Pixel ID into BotPenguin
Return to the BotPenguin dashboard.
Paste the copied Facebook Pixel ID into the provided field.
Click the Connect button to finalize the integration.
Step 6: Verify the Integration
Once connected, the status of the integration will be displayed as "Connected" in the Third-Party App Integrations section.
You can now track chatbot events such as visits, clicks, and user interactions through the Meta Business Suite.
Troubleshooting Tips
Ensure that you are using the correct Facebook Pixel ID.
Verify that the Facebook Pixel is active in your Events Manager.
Check your internet connection and try reconnecting if the integration fails.
Contact BotPenguin support or Facebook Business support for further assistance if needed.
By following these steps, you will successfully integrate Facebook Pixel with BotPenguin, enabling advanced analytics and improved insights into your chatbot’s performance.
If everything is correct and you are still unable to move forward, write to us at [email protected]. We will respond back within 48 business hours.
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