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On this page
  • What is Facebook Auto Reply?
  • Benefits of Facebook Auto-Reply:
  • To setup your Auto-Reply feature for Facebook
  • FAQ's:
  • Why use Facebook Auto-Reply?
  • Benefits of Facebook Auto-Reply:
  • Steps to Use Facebook Auto-Reply:
  • FAQ's:

Was this helpful?

  1. BotPenguin Resource Centre
  2. How BotPenguin works?
  3. Automation

Facebook Auto-Reply Feature

This page contains step by step tutorial on how to use auto reply to FB feature

PreviousWhatsApp Drip Campaigns SetupNextInstagram Auto-Replies

Last updated 1 month ago

Was this helpful?

What is Facebook Auto Reply?

Facebook Auto Reply is an automation feature that allows you to automatically respond to users who comment on your Facebook posts. Instead of manually replying to each comment, auto reply tools like BotPenguin enable you to configure predefined messages—or even AI-generated responses—that are instantly sent as either public comments or direct messages (DMs).

This functionality ensures your page remains active, responsive, and engaging—without requiring constant manual effort.


Benefits of Facebook Auto-Reply:

  • Instant User Engagement: Respond to inquiries, feedback, or interest the moment a user comments.

  • Improved Customer Experience: Show your users they’re being heard and valued by responding promptly.

  • Higher Lead Conversion: Convert casual commenters into leads or customers with automated follow-up messages and chatflows.

  • Brand Trust & Responsiveness: Build a professional image with consistent and timely replies.

  • Scalability: Handle high comment volumes effortlessly during campaigns, product launches, or peak hours.


To setup your Auto-Reply feature for Facebook

  1. Log into your BotPenguin Account and go to the Facebook Bot.

  2. Click on the "Facebook Automation" settings, and then go to "Auto-Reply".

  3. Click on "Create Reply".

  1. Fill the following details:

    1. Select Post: Choose the specific post you want to activate Auto Reply on. You can also click on the "Apply rule on all posts" to put the automation on all posts.

    2. Reply In: Choose to reply in Direct Message or Comments.

    3. Custom Message or AI-Based Response:

      1. Manually write the message that will be sent as a reply.

      2. Or enable “Reply Using AI” to let the system automatically generate a smart, context-aware reply.

    4. Trigger a Follow-Up Flow: You can attach a chatbot flow that will activate if the user responds to the auto reply, allowing for deeper engagement and automated handling of complex queries or lead qualification.

For the "Reply using AI", make sure some AI platform is integrated into the chatbot for th proper working of the same.


FAQ's:

Here are some common FAQ's regarding Facebook Auto-Replies:

Why is my Auto-Reply giving the same message as the user input back?

This is because the chatbot is not integrated with an AI agent. Integrate an AI agent to solve this issue.

Can I set up an Auto-Reply based on user behavior, such as a previous message or action taken in the conversation?

No, currently all the comments on a post will be responded to.

Can the Auto-Reply feature send multimedia (images, videos) along with text responses?

No, the auto-reply feature currently send only text message back. However, if the user responds, then the flow that is triggered can have images/videos in them.

How do I test the accuracy of my Auto-Reply triggers before making them live?

You can test the Auto-reply by going onto the test page on the top-right and try it out.

How do I ensure my Auto-Reply messages maintain brand voice and tone consistently?

Using AI, make a persona that is to the brand voice and tone that you like, and using the "Reply using the AI". Alternatively, you can put a customer message, and click the "Rephrase using AI every time"

Is it possible to update or modify the Auto-Reply responses based on ongoing feedback or performance analytics?

Yes, using the analytics from the analytics window, as well as reading the chats in the Inbox, we can get a good idea of the autoreplies validity and change the response by changing the persona and the message in the reply.

Why use Facebook Auto-Reply?

Facebook Auto Reply is an automation feature that allows you to automatically respond to users who comment on your Facebook posts. Instead of manually replying to each comment, auto reply tools like BotPenguin enable you to configure predefined messages—or even AI-generated responses—that are instantly sent as either public comments or direct messages (DMs).

This functionality ensures your page remains active, responsive, and engaging—without requiring constant manual effort.


Benefits of Facebook Auto-Reply:

  • Instant User Engagement: Respond to inquiries, feedback, or interest the moment a user comments.

  • Improved Customer Experience: Show your users they’re being heard and valued by responding promptly.

  • Higher Lead Conversion: Convert casual commenters into leads or customers with automated follow-up messages and chatflows.

  • Brand Trust & Responsiveness: Build a professional image with consistent and timely replies.

  • Scalability: Handle high comment volumes effortlessly during campaigns, product launches, or peak hours.


Steps to Use Facebook Auto-Reply:

  1. Log into your BotPenguin Account and go to the Facebook Bot.

  2. Click on the "Facebook Automation" settings, and then go to "Auto-Reply".

  3. Click on "Create Reply".

  1. Fill the following details:

    1. Select Post: Choose the specific post you want to activate Auto Reply on. You can also click on the "Apply rule on all posts" to put the automation on all posts.

    2. Reply In: Choose to reply in Direct Message or Comments.

    3. Custom Message or AI-Based Response:

      1. Manually write the message that will be sent as a reply.

      2. Or enable “Reply Using AI” to let the system automatically generate a smart, context-aware reply.

    4. Trigger a Follow-Up Flow: You can attach a chatbot flow that will activate if the user responds to the auto reply, allowing for deeper engagement and automated handling of complex queries or lead qualification.

For the "Reply using the AI", make sure that an AI platform is integrated with the chatbot. Failure for the same will result in the auto-reply feature not working properly.

Congratulations! You have successfully created your Facebook Auto-Reply Feature.


FAQ's:

Why is my Auto-Reply giving the same message as the user input back.

This is because the chatbot is not integrated with an AI agent. Integrate an AI agent to solve this issue.

Can I set up an Auto-Reply based on user behavior, such as a previous message or action taken in the conversation?

No, currently all the comments on a post will be responded to.

Can the Auto-Reply feature send multimedia (images, videos) along with text responses?

No, the auto-reply feature currently send only text message back. However, if the user responds, then the flow that is triggered can have images/videos in them.

How do I test the accuracy of my Auto-Reply triggers before making them live?

You can test the Auto-reply by going onto the test page on the top-right and try it out.

How do I ensure my Auto-Reply messages maintain brand voice and tone consistently?

Using AI, make a persona that is to the brand voice and tone that you like, and using the "Reply using the AI". Alternatively, you can put a customer message, and click the "Rephrase using AI every time"

Is it possible to update or modify the Auto-Reply responses based on ongoing feedback or performance analytics?

Yes, using the analytics from the analytics window, as well as reading the chats in the Inbox, we can get a good idea of the autoreplies validity and change the response by changing the persona and the message in the reply.


If everything is correct and you are still unable to move forward, write to us at . We will respond back within 48 business hours.

If everything is correct and you are still unable to move forward, write to us at . We will respond back within 48 business hours.

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support@botpenguin.com
support@botpenguin.com